http://ads.nickjr.com/sponsors/2014/blaze/sweepstakes/official-rules.html
Entry Via Text Message: During the Sweepstakes Period, submit your entry by sending an SMS (“Text Message”) containing only the word “BLAZE” to 91757 using your wireless mobile device.
Entry via Email: During the Sweepstakes Period, send an email (“Email”) containing only the word “BLAZE SWEEPS ENTRY” in the subject line of the email to nickelodeon@nick.com.
Limit: One (1) entry per person/email account/phone number
Grand Prizes (1,000): One thousand (1,000) Grand Prizes are available to be awarded in this Sweepstakes. The Grand Prize consists of a Blaze and the Monster Machines Activity Book (each a “Grand Prize”, collectively the “Grand Prizes “). The approximate retail value (“ARV”) of each Grand Prize is $3.99; the total ARV for all Grand Prizes is $3,990.00.