2024-2025 Built Ford Tough Tailgate Sweepstakes

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To enter the Sweepstakes, eligible entrants must visit the website for the corresponding team Pool that they want to be entered into:

One (1) Grand Prize:  

The grand prize is winner’s choice of one (1)  of the following vehicles: a 2024 F-150® LARIAT ®  model (the Approximate Retail Value/Manufacturer’s Suggested Retail Price [“ARV/MSRP”] $67,485); a 2024 F-150 ®  LARIAT ®  model with available PowerBoost ®  Hybrid Engine (ARV/MSRP is $68,085); or a 2024 F-150 ® Lightning ®  LARIAT ®  model (ARV/MSRP $79,090) and the winner can also select to have the selected vehicle wrapped in the logo/colors of participating NFL team on whose website winner entered the Sweepstakes (“Grand Prize “) . The ARV of the wrap component of the Grand Prize is $10,000. Winner may choose NOT to accept the wrap component of the Grand Prize; but, in such case, the Grand Prize will consist solely of the selected vehicle, and winner will not receive the value of the wrap component. The (ARV/MSRP) of the Grand Prize will not exceed $89,090. If winner selects a vehicle with an MSRP less than $89,090,

Eight (8) First Prizes; One (1) First Prize per Pool:  

Each first prize includes two (2) tickets to a home game or an away game of the participating NFL team on whose website winner entered the Sweepstakes in December 2024 as selected by Sponsor in its sole discretion (each a “First Prize”). No more than eight (8) First Prizes will be available in the Sweepstakes, one (1) First Prize per Pool.   If First Prize is a home game, the ARV of the First Prize is $500.