To enter this Promotion during the Promotion Period:
Visit the Behr Instagram account at: https://www.instagram.com/behrpaint/. Or visit the Behr TikTok account at: https://www.tiktok.com/@behr
Find the BEHR Color of the Year Sweepstakes in-feed post during the Promotion Period (as described in Section 1, above).
Follow all instructions in the post caption to complete and submit the Promotion entry (an “Entry”) by following @behrpaint, comment which room you’d paint Rumors and “#BEHRSweepstakes (collectively an “Entry”)
Mention a friend in a comment and earn one additional Entry. LIMIT: One extra Entry per post.
Limit one (1) post Entry and one (1) bonus entry per Entry Post for a maximum of four (4) Entries per person.
One (1) Prize Winner will receive $10,000 USD (approx. $13,164.50 CAN) (collectively the “Prize”). No more than 1 (one) Prizes will be awarded in the Promotion. Each Prize will be awarded in the form of a check payable to the winner. Total ARV of all Prizes: $10,000 USD (approx. $13,164.50 CAN)
rules: http://behr.com/2025cotysweepstakes